Standing the Test of Time

September 24, 2008

It’s nice to know that some investments are a sure bet. With financial markets reeling, it’s hard to know where to put your money these days. While luxury watches might not seem as obvious as stocks or bonds, they are pieces of machinery that usually see appreciation, and regardless, they can be passed down to future generations for years to come. Let’s take a look at how certain brands sell at auction and why Portero’s timepieces may just be a smart purchase in these uncertain times.

Pictured above we have the swoon-worthy Jaeger-LeCoultre Master Control 1000 Hours Memovox 18k Rose Gold Automatic 141.2.97 Watch. Currently up for auction at Portero, similar styles have done very well at auction. When Christie’s offered up a c.2000 Jaeger-LeCoultre, “Master Control-1000 Hours Geographie”, in 2007, it sold for $3,000 over the high estimate.

We should also definitely look at Patek Philippe, the top seller at most fine timepiece auctions. In the May 2008 Christie’s Important Watches sale in Geneva, nine of the top 10 lots were Pateks. Click right here to read all about exactly what watches sold and why.

Even without going through every brand Portero offers, serious buyers know why timepieces are such collectors items: They are usually limited in number, made of precious metals and materials, and are handcrafted by master watchmakers. To see all of our exceptional watches, click on the links below.

Rolex
Cartier
Jaeger-LeCoultre
Patek Philippe
IWC

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