Understanding Rolex

July 14, 2009

Ever wonder exactly why a Rolex will set you back so much? Yes, there’s a coveted brand name attached, and sure, the watch is made of precious materials. But understanding exactly how much time, precision and artistry goes into each timepiece explains quite a bit about the price tag.

Take a look at the short video above for detailed information on the creation of a single Rolex, then shop our selection at fantastic values.

Video via RolexSavings

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